Digital photography has made it easy for people to call themselves “professional photographer” just because they have a nice, sophisticated camera. But really, what makes a good photographer?
Below are important considerations to be made before you hire a photographer:
Checking a prospective photographer’s portfolio is the first thing you need to do. Focus on the color, lighting, edits and overall quality, and see if there is consistency in all the photos. Spend more time on photos of events or sessions that are similar to what you’re looking for.
For instance, if you’re planning on a family shoot, look for family photo sessions on the photographer’s website. Some photographers specialize in a particular niche, like weddings, newborn photography, etc. It logically follows that their expertise levels on the several areas of photography vary.
This is a crucial consideration. Even with exactly the same photography equipment, photographers are always unique. Photography is beyond capturing a certain moment or subject at a certain time and place; it is capturing that moment or subject from the photographer’s eye. In short, every photographer has his own style, which is shown in his choice of angles, lighting, compositions and other elements. Go for a photographer whose style perfectly matches yours.
Happy clients like to talk about their happy experiences to others. Ask your family and friends for referrals. Maybe they’ve worked with a photographer they loved. Remember to check out your prospect’s Yelp or Facebook and read some reviews. It would be great to ask a few of their clients about their experiences with the photographer.
Not all outstanding photographers obtained a college degree in photography. Experience, however, is everything. How many professional shoots have they done? How long have they been a professional photographer? What niche do they specialize in, if any? What’s their equipment? What post-production courses have they completed, if any? You deserve to know everything.
The Business Side
Choose a photographer who isn’t only a good photographer but a professional one too. They must be organized with their pricing, shoot schedules, editing timelines and he rest. Do they speak to you in terms you understand? Are they courteous?
Moreover, pick a photographer who is familiar with the location of the shoot, and with the people they should approach if they need to ask questions in terms of location, scheduling etc.).
Finally, look for a photographer who is likable. It’s essential that you have good rapport with this pro. If you’re not happy to have your photographer, it will probably show in your photos.